Our Best Team

Driving meaningful change through technology & local teams

Each member in the leadership team has got more than 10 years of on-the-ground industry experiences with beauty, fashion & watches, food, toys, baby & maternity, education and wellness products. With associates located in multiple Asian markets, we diligently connect your brands and products to a world of direct insights and resource network on-the-ground.
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About the Founder

April Lam

April has advised Fortune 500, SMEs and startup companies across APAC during her 20 years of career. She started doing business with Indonesian companies since 2007 and then lived in Indonesia and Vietnam for more than 5 years where she saw the rapid development of the region, she reckoned ASEAN is a hidden gem and will drive the future demand of consumer products. Coupled with her former experiences in luxury retail with LVMH Group and brand consultancy with Schawk, Inc., she then eventually founded Aello and was involved in the market-entry strategy and localized marketing to help HK SMEs in mapping their regional growth on both online and offline levels.

Press

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